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Seven Ways to Achieve Maximum Value from a CDP Deployment

Put together this article for ITBrief while working with n3 Hub, on the power of Customer Data Platforms (CDP's) and how companies can better harness their power.

Given the end of 3rd Party cookies in Google this year we can expect CDP's to drive company value as the power of 1st Party data becomes king.

For all the details and tips for successfully implementing a CDP check out this article.

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