Swiss Lingerie & Sleepwear brand
How a Swiss Lingerie & Sleepwear Brand Recovered Over CHF 317,000 in VAT & Duty Using Sell to Europe.
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Sector: Premium lingerie & sleepwear
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Headquarters: Switzerland
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Sales model: Direct-to-consumer e-commerce
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Primary markets: European Union & United Kingdom
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Fulfilment: Cross-border (non-EU / non-UK origin)
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Product mix: Intimates, loungewear, nightwear
What This Represents Commercially
For this Swiss lingerie brand, recovered border taxes equated to:
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~10% of total returned sales value
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~6.3% of combined EU + UK revenue
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A direct improvement to margin without changing product, pricing, or marketing
In premium intimate apparel, where gross margins typically sit between 65–75%—this level of recovery has a material impact on:
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profitability by market
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cash flow predictability
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international expansion economics
Did the client need to:
1. Change their Logistics partners - NO
2. Pay any additional up front costs - No our fees are only paid from VAT & Duty funds recouped on the clients behalf.
3. Change any of their warehousing and/or operations - NO, small changes required in invoice structure only.
4. Supply significant resource and staffing to set the service up - NO, apart from responding to authorisation emails most of the work is completed by The Sell To Europe partners.




